Tuesday, March 17, 2020

How to Write a Marketing Research Paper

How to Write a Marketing Research Paper The necessity of writing research papers is like a ghost persistently following the students in all of the educational establishments. There seems to be no way out except mastering the art of writing research papers which includes outlining, composing, and formatting. The need to write good research papers is quite common among marketing students as well as students in other fields of study. They face the process of researching and writing research papers for their studies in marketing at least several times in their academic career. If you are one of those poor souls, you have definitely to come face-to-face with the challenges of completing a research paper associated with your study of marketing. First of all you need to choose the topic for your future paper. The choice may be done at the suggestion of your scientific advisor or professor or by you, the author, based on your scientific preferences and interests. The topic selecting procedure should be followed by a careful review of the existing literature devoted to your marketing problem. It is almost impossible to be fresh and unique when selecting the topic, so you will need to settle for the fact that history repeats itself. This means that several marketing researchers have previously investigated the problem chosen by you. You will, of course, build upon their knowledge and do your best to incorporate the already existing works. Be sure to use only reliable sources (encyclopedias and solid scientific magazines etc.), rather than utilizing less than reputable resources. Once the literature review is completed, you are to state the purpose, problem and methodology for your proposed study. Depending on the purpose of your study, the methodology employed for Marketing research paper may vary. You are welcome to choose a wide range of research techniques (product or package evaluation, advertising research, win-loss evaluation etc.) as well as advanced analytics (choice modeling, sales forecasting) or data collection methodologies (tracking or online research etc.). The selected investigation method will lead you to forming the strategies of your research – first, ranking, and minor ones. General guidelines for the formatting of your marketing research paper may be provided by you tutor. The tutor will explain to you how the final paper should appear, which aspects are to be touched upon etc. Your paper will be greatly enhanced by the use of such visual aids as tables, charts, diagrams and so on. This will help to engage the reader in your findings and conclusions. The purposeful use of visuals will also lend your paper a scholarly feel. When the process of Marketing research paper composing comes to the finalizing stages, you are to proofread and spell-check your work carefully. The top-off procedure of â€Å"polishing† the paper needs thoroughness and attention. Do not be in a hurry; try to look at the paper with fresh eyes. This will make the process of reading your paper easier and more enjoyable for your intended audience if you manage to correct all the errors.

Sunday, March 1, 2020

All About Geography Questions and Answers

All About Geography Questions and Answers While the word geography is derived from Greek and literally means to write about the earth, the subject of geography is much more than describing foreign places or memorizing the names of capitals and countries. Geography is an all-encompassing discipline that seeks to understand the world - Â  its human and physical features - through an understanding of place and location. Geographers study where things are and how they got there. My favorite definitions for geography are the bridge between the human and physical sciences and the mother of all sciences. Geography looks at the spatial connection between people, places, and the earth. How Is Geography Different from Geology? Many people have an idea of what a geologist does but dont have any idea of what a geographer does. While geography is commonly divided into human geography and physical geography, the difference between physical geography and geology is often confusing. Geographers tend to study the surface of the earth, its landscapes, its features, and why they are where they are. Geologists look deeper into the earth than do geographers and study its rocks, the internal processes of the earth (such as plate tectonics and volcanoes), and study periods of earth history many millions and even billions of years ago. How Does One Become a Geographer? An undergraduate (college or university) education in geography is an important beginning to becoming a geographer. With a bachelors degree in geography, a geography student can begin working in a variety of fields. While many students begin their career after achieving an undergraduate education, others continue on. A masters degree in geography is very helpful for the student who desires to teach at the high school or community college level, to be a cartographer or GIS specialist, of work in business or government. A doctorate in geography (Ph.D.) is necessary if one wishes to become a full professor at a university. Although, many Ph.D.s in geography continue on to form consulting firms, become administrators in government agencies, or attain high-level research positions in corporations or think-tanks. The best resource for learning about colleges and universities that offer degrees in geography is the annual publication of the Association of American Geographers, the Guide to Programs in Geography in the United States and Canada. What Does a Geographer Do? Unfortunately, the job title of geographer is not often found in companies or government agencies (with the most notable exception of the U.S. Census Bureau). However, more and more companies are recognizing the skill that a geographically-trained individual brings to the table. Youll find many geographers working as planners, cartographers (map makers), GIS specialists, analysis, scientists, researchers, and many other positions. Youll also find many geographers working as instructors, professors, and researchers at schools, colleges, and universities. Why Is Geography Important? Being able to view the world geographically is a fundamental skill for everyone. Understanding the connection between the environment and people, geography ties together diverse sciences as geology, biology, and climatology with economics, history, and politics based on location. Geographers understand conflict around the world because so many factors are involved. Who Are the Fathers of Geography? The Greek scholar Eratosthenes, who measured the circumference of the earth and was the first to use the word geography, is commonly called the father of geography. Alexander von Humboldt is commonly called the father of modern geography and William Morris Davis is commonly called the father of American geography. How Can I Learn More About Geography? Taking geography courses, reading geography books, and, of course, exploring this site are great ways to learn. You can increase your geographic literacy of places around the world by getting a good atlas, such as Goodes World Atlas and use it to look up unfamiliar places anytime you encounter them while reading or watching the news. Before long, youll have a great knowledge of where places are. Reading travelogues and historical books can also help improve your geographic literacy and understanding of the world - Â  theyre some of my favorite things to read. What Is the Future of Geography? Things are looking up for geography! More and more schools across the United States are offering or requiring geography be taught at all levels, especially high school. The introduction of the Advanced Placement Human Geography course in high schools in the 2000-2001 school year increased the number of college-ready geography majors, thus increasing the numbers of geography students in undergraduate programs. New geography teachers and professors are needed in all areas of the educational system as more students begin learning geography. GIS (Geographic Information Systems) has become popular in many different disciplines and not just geography. The career opportunities for geographers with technical skills, especially in the area of GIS, is excellent and should continue to grow.